For JB Media Institute, Justin oversees the strategic direction, sales and marketing strategy, and partnerships for our online workshops, large training events, and our DIY Tourism and Local Marketing Workshop events. Justin has been teaching digital marketing for over 10 years and has spoken at a variety of regional and national events including SOCAP, Internet Summit, StartingBloc Institute, and others. He has also led strategic marketing projects through JB Media Group for past and present clients include the Eastern Band of The Cherokee Indians, Hyland’s Homeopathic, Blue Ridge National Heritage Area, Conscious Company Media, and the B Lab.

Justin brings a strong technical background to the Institute. He earned a degree in Computer Science from the University of North Carolina at Asheville. He continues to study developments and trends in digital marketing and adapts swiftly to change in technology and the industry. He is committed to sharing his knowledge and helping organizations make informed decisions on their online marketing campaigns.

Justin was honored as the Entrepreneur of the Year by the Asheville Area Chamber of Commerce in 2014 and was inducted into Asheville’s 40 Under Forty in 2012. He is a 2016 graduate of the Hive Global Leaders program and a 2017 graduate of the StartingBloc Institute social entrepreneurship fellowship.

He loves the Asheville area and is happy to give back through his work as an alumni volunteer with Leadership Asheville and Leadership North Carolina, and as a former board member with the Asheville Area Chamber of Commerce, Veterans Healing Farm, and NC Stage Company. Beyond all things internet marketing, Justin enjoys exploring nature, playing sports, and cooking delicious meals for family and friends.